Sales by Brand shows the sales performance for each brand that has been purchased at least once during a given period of time.
All metrics in the report are sortable and are defined as follows:
Brand: The name of a brand
Net Sales: Gross sales - Discounts - Returns
Net Items Sold: Number of items sold - number of items returned
Average Item Price: Net Sales divided by Net Items Sold
COGS: Sum of Unit costs of Items sold and Returned. Unit costs are averages.
Gross Margin: Sum of Sales subtotals, excludes gift cards and layaway deposits
You can find filters under the report title and at the top-right corner and filter the data by:
- Brand Name
- Date Range